Luseta Color Brightening Purple Collection is a sulfate-, phosphate-, and paraben-free collection that helps to eliminate yellow and brassy tones from lighter/warmer hair colors such as blonde, gray, and silver. The violet pigment contained in the collection helps to minimize those unwanted yellow hues. You are left with beautiful, shiny hair that is true to color. Helps treat split ends and promotes gloss. Color Brightening Hair Mask is a vital step in revitalizing blonde hair. Purple hair mask deeply conditions and provides moisture to blonde and gray hair. It's enriched with quinoa seed, biotin, and collagen, deeply conditioning the hair without dulling. How do I use it: Shampoo: Wet hair, apply shampoo, and gently massage into hair and scalp. Rinse thoroughly. Follow with Luseta Color Brightening Purple Conditioner. Conditioner: Use after shampooing. Squeeze out excess water from hair. Spread evenly onto damp hair and massage into hair from root to end. Rinse thoroughly. After cleansing with Luseta Color Brightening Purple Shampoo, apply generously and massage into damp hair and leave-in up to five minutes. Rinse thoroughly. For best results, use weekly or when toning is needed. From Luseta. Includes: